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Welcome, newcomer.
It looks like you're part of an experimental test group (of guinea pigs), see here.
Some will get adverts & others won't, different players get different features.
There's nothing to do on your part but deal with the experiment for as long as it lasts, but (try to) have fun.
Guinea pigs & lab rats, gotta luv 'em...
Hello @Flor11 and welcome to our wonderful King Community. As mentioned above, not everyone has access to all the different features/events in the various games. As a result some people have the opportunity to watch ads for extra lives or boosters and other people don't. I know how helpful it could be to to watch an ad and get that extra assistance to complete a level, however it is not something you can request to have. You are obviously not currently in the group of people who have access to ads, but you might be sometime in the future. In the meantime I hope you continue to enjoy playing the game.