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With the multiplier of 10 for playing new levels, these quests are doable for players with ample new levels.
BUT why penalize those loyal players at the top, who only have 45 new levels every Wednesday (e.g my grandparents), yet again?
OH the real joke is on the reward for these quests. Look what you get from collecting 600 blue candies(achievable with 3 levels or less), compared with, playing/replaying 120 levels, or even with playing 12 new levels!!!
And both events are happening concurrently now.