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Candy business

15281719177

There is an opportunity to expand Candy Crush beyond the game by creating a real-world candy brand inspired by its iconic treats.

The game’s colorful candies already have a strong visual identity, which could translate into a confectionery line with themed sweets, limited-edition flavors, and collectible packaging.

This would let fans experience the Candy Crush world in real life, strengthening brand loyalty and opening new retail and marketing opportunities. .. Actually I am craving to eat every time whenever I'm playing...

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Alienscar

What you suggest @15281719177 isn't a new idea and King has already tried releasing Candy Crush themed confectionery and have partnered with brands like Spun Candy and Dylan's Candy Bar to release a physical line of candy.

https://www.licenseglobal.com/food-beverages/candy-crush-sells-sweets-uk

They have also partnered with Moschino to create Candy Crush-themed swimwear, a phone case, and a backpack.

QueenB

Hi @15281719177 ,

Thanks for sharing this idea. A real-world Candy Crush Saga confectionery range would certainly be an interesting way for players to experience the brand beyond the game 😃

As this suggestion is more about products and merchandise than an in-game feature, I’ve moved it to the Discussions area. We can’t make any promises about future partnerships or products, but we appreciate you taking the time to share it with us 🤗