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Queen of the Kingdom - Meet Jessica, Senior Data Scientist for Candy Crush Friends 🦸🏻‍♀️

QueenMiaQueenMia Posts: 9,354 Community Manager
edited March 25 in Discussions

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All great Saga needs all sort of Heroes 🦸‍♀️


As part of Women's day (on the 8th of March), Tiffi would like to take the opportunity to celebrate some of our strong and talented women at Candy Crush Friends 💪 This week, we'd like to introduce to @JessVDK, Senior Data Scientist - We sat down with her, asked a dew questions and here is what she's told us.

Sit down, relax, enjoy the read!


"Hi, my name is Jessica and I’m a senior data scientist for Candy Crush Friends Saga. I’m originally from the Netherlands, but have been living in London for 5 years now!"

 

! . What was your dream job as a child?

 I always wanted to be a writer. I loved reading, and was always writing short stories in my school notebooks. I still love reading, but I mostly write code nowadays!

 

2. What is your favourite game? 

I spend a lot of time on my mobile phone playing lots of different games. Of course I love Candy Crush Friends Saga, I’m currently on level 1327 😃 I also like puzzle games like 2048, solitaire, and picture cross. My favourite PC game is The Sims, I can spend hours building a house and raising a family!

 

3. What do you like about your position?

I really like trying to understand the players and our game better through data. For example, if I notice that only few players are succeeding on a certain level, I will pass that information on to the level designers so they can adjust the level. That’s how we keep our game fresh and fun for the players!

 

4. What are you challenges as women in the gaming industry?

I find it difficult that there aren’t many female role models in the gaming industry. Most successful people in the industry are male, and it’s hard to relate to their journey. I want to become successful staying true to myself, and not try to imitate the typically masculine leadership behaviours. I am not aggressive, I prefer to stay in the background, but I am good at what I do and I believe that a different, more feminine and compassionate leadership is just as good. 

 

5. Any advice for the women out there wanting to join a gaming company?

The biggest advice I can give is to believe in yourself. Women are generally prone to overthinking and second guessing themselves, which might make them hesitant to take the leap and apply for a job at a gaming company. Just do it! Believe that you can do it and you’re halfway there. If you need help, reach out to a woman in the industry. Most women I’ve met in gaming are incredible and very supportive of trying to get women into the industry. 

 

6. Who Inspires you and why?

I’ve recently watched the Netflix documentary on Taylor Swift, and I am in awe of her strength, passion, and hard work. She is such an example for women who are trying to find their voice, and she inspires me to overcome any obstacles that get in my way.



🍭 Well thanks so much for answering our questions, @JessVDK! It's amazing to see your passion and inspiration. You truly are a source of inspiration yourself! 🌟

If you have any questions for her, please ask below 👇


Happy day everyone 🍒


More women's interview from King here!


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Comments

  • flew66flew66 Posts: 2,217 Game Expert

    Hi @JessVDK,

    Very nice meeting you! I am a game expert for CCFS. I enjoy the CCFS game very much. Thank you for the good work you and your team have done.

    My question to you: What kind of analytic reports do you normally create in monitoring the player's behavior? Satisfaction? frustration? A lot of players who frustrated with the game often threaten uninstalling the game. Are you tracking this type of data? Your area of expertise is very interesting to me. Thanks,

    "It is not true that people stop pursuing dreams because they grow old, they grow old because they stop pursuing dreams." - Gabriel García Márquez



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  • Sofia1992Sofia1992 Posts: 1,177 Game Expert
    edited March 25

    Hey..Hello Jessica or @JessVDK . It's my pleasure to meet another member of CCFS.

    I'm a game Expert too and CCFS is such an amazing game and I totally love it so please keep up you and your team the good job.

    Btw, I have a question.

    Since you are a Senior Data Scientist, please tell us more details about your job.

  • Crimson_DawnCrimson_Dawn Posts: 2,440 Superstar

    Another great woman from the King studios! Thanks for letting us read a little about you, @JessVDK!

                                                                      
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  • ElsaElsa Posts: 27,239 Superstar

    Welcome @JessVDK! We finally get to speak to a wonderful Senior Data Scientist! I hope that you are ready for our questions. I always wanted to know how you collect the data and how you determine the difficulty of a level. I'll wait for you to answer @flew66 and @Sofia1992 and then maybe I will have more questions for you.



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  • firebombmarkusfirebombmarkus Posts: 11,587 Superstar

    Hi @JessVDK and welcome to our adorable Community 😊 Thank you for sharing a piece of you and maybe inspiring someone to join the gaming team!

  • candycrushinitcandycrushinit Posts: 4,117 Game Expert

    Well hello there @JessVDK and I'd like to welcome you to our sweet community! 😊

    I do many things for my free time, like writing and drawing and of course, playing Candy Crush Friends! I am in the 800s and working on to make it into the 1000s. I have wrote my first King story here in the Friends community. You will love it! I had some help from our dear Superstar @Elsa with the images, sending them to me and putting them together. I have updated my signature below so all the newbies can view the awesome work and effort I have put into. Please feel free to read it 😊

    My favorite music artist is Taylor Swift, as she too inspires me to find my voice and overcome obstacles along the way. It is really hard for some women to fit into the gaming industry, since there has been more masculine leadership and interest. I love video games myself and so does my friends, which most of them are male. Thank you for such an inspirational interview and remember to believe in yourself and keep working hard. Never stop believing ✨👀

    A young soul with a passion for Candy Crush. May all sweet things be with you in life. 🍭

     💖 Come and read my very first story here!
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  • JessVDKJessVDK Posts: 3 Kingster

    Thanks for the questions, and nice to meet you all! 😃

    @flew66 We look at a lot of different things! Some very important to understanding how players are enjoying the game are the difficulty of the levels (how many times do players have to try before they win a level), how often players play in a day, and for example if they play our special events. When we haven't seen players in the game for a while, we look at what was the last thing they've done in the game before they left. That might give us some indication of why they don't like the game anymore!

    @Sofia1992 As a Senior Data Scientist, I look at all the data we get from our players, and try to learn from that. You probably don't notice, but in the background we receive data every time you play our game. Nothing confidential, of course, but all about how you are playing our game: what levels you played, how many rounds you played, what characters you used, etcetera. As you can imagine, with millions of players, this is a lot of information! I write code and create reports in order to organise all that data and make it useful for our designers, producers, and others involved in making the game even better 😊

  • mysticalmystymysticalmysty Posts: 20,245 Superstar

    Hi @JessVDK lovely to get to know you, you are such inspiration 🤗




    Wherever a beautiful soul has been there is a trail of beautiful memories 🌸

  • bearwithmebearwithme Posts: 8,010 Superstar

    Hello @JessVDK - thank you for sharing a bit about yourself and answering our questions. I have to be honest I didn’t even think there was a position like yours but it makes sense that there would be. I admire what you do - it sounds fascinating but beyond my scope. If I joined the industry I’d want to be on the artistic side (Analyzing numbers is a bit beyond me).

    So due to the tons of people playing CCF - about what percentage does it take for the studio to make a level easier to pass? Just curious. I love the game but can rarely pass a level the first time and I may be stuck on a level for 2-3 days since I usually only play once a day and quickly use up my 5 lives (sometimes a few more if I get them from friends).



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  • ElsaElsa Posts: 27,239 Superstar
    edited March 25

    Wow! I knew that once you answered that I'd be coming in with my questions. @QueenMia might have to hold me back from asking too many. 😀

    Are you using specific programs to get this data? If you could go into my game, would you be able to see how many times I've played a certain level and which character I used more? That has got to be the most interesting job!

    How do they determine the recommended character? Does it go by game modes?



    You can find out more about our Superstars here

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    "Mother of Superstars. Relentless and passionate like no one else."

    A must read for all community members:  Welcome new-Bees!
    Check out the NEW stories that I just wrote!

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  • Sofia1992Sofia1992 Posts: 1,177 Game Expert

    Hey @JessVDK , thanks alot for the quick answer. Aww..~ It's so great that we, the players of CCFS can help you with our way in this game. It's so touching to hear that can help all you to collect this data so to make this game better and better.

    Oh @Elsa , I love your questions. If you think that I thought the same too now...wow...you just read my mind!~

  • JessVDKJessVDK Posts: 3 Kingster

    Thank you all for your sweet welcome, I'm glad to explain a bit more about what I do!

    @candycrushinit I have read your story about how Nutcracker and Tiffi find love on their date, it was great! The part about Nutcracker fainting in his mashed potatoes and Tiffi helping him was very funny 😄

    @bearwithme It is normal to not pass a level first time, we try to make the levels fun and challenging too! I get stuck on some levels, and the feeling when you finally win is amazing! We try to give players a good balance and variation between easy levels and harder levels, so the game doesn't get boring. There is no percentage rule, we try to decide per level what is a good difficulty 👍️

    @Elsa Thank you for your questions, happy to answer them! We have a big database where all the data is stored, and I use a coding language called SQL to retrieve the data from that database. I then create graphs and tables in a program called R Studio. To your other question: yes, I could find that information. However, of course, all that data is anonymised, so the only way to identify a player is by knowing their unique User ID, which is just a bunch of numbers. I once made a little quiz for the game development team, they had to guess who was on the highest level in Candy Crush Friends and what their favourite characters were! It was a lot of fun 🎉

  • candycrushinitcandycrushinit Posts: 4,117 Game Expert

    I'm glad you liked my story @JessVDK 😊 Thank you for sharing your positive feedback

    @Elsa I don't really know which character I use the most, maybe it's either Yeti, Tiffi, or Misty. And yes, I would really like to know how they determine the recommended characters for some levels, whether it's by game mode or how useful their powers are for that level. Let's hear it! 🎤

    A young soul with a passion for Candy Crush. May all sweet things be with you in life. 🍭

     💖 Come and read my very first story here!
    You're gonna love it! You're welcome to read it anytime💖
    *Please leave all feedback at the end of page 10. No off-topic complaints

    New bee? Check out this story!
  • Nat09Nat09 Posts: 6,452 Game Expert

    Hi @JessVDK, it’s very nice to meet you. I can’t imagine how much data you must go through during a day 😰It’s too bad there isn’t more female in the gaming business but it’s nice that the upcoming generation at least have some role models like yourself. Take care, Stay safe 😊🐰



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  • ElsaElsa Posts: 27,239 Superstar

    Hi @JessVDK I know what SQL is. I've never used the program but I have tried other coding programs. Do you work with a certain number in mind in order for the level developers to change a level?

    You wrote:

    "When we haven't seen players in the game for a while, we look at what was the last thing they've done in the game before they left. That might give us some indication of why they don't like the game anymore!"

    Can you give us an idea of what you are looking at? Are you looking at the game mode, the character used? What kind of information can help you determine why the player might have given up the game?

    I don't want to load you with too many questions at once, so let's see if you can help me with the above.



    You can find out more about our Superstars here

    ❤️ ❤️ ❤️ ❤️
    "Mother of Superstars. Relentless and passionate like no one else."

    A must read for all community members:  Welcome new-Bees!
    Check out the NEW stories that I just wrote!

    ❤️ ❤️ ❤️ ❤️

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