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Hello @NewryLass and welcome to the community. In fact we pay to pass the level. The ever increasing number of moves offered for 10 gold bars serves as an incentive to pay to pass the level. It's the way the game is designed. If we think we need more than 5 extra moves then we will have to keep replaying a level to wait until the game offers us more. Eventually it will offer us a whopping 255 extra moves. Of course that does not mean we actually get that many moves. We only get enough to finish the level. We pay to pass that particular level, and that's all we'll ever get for our 10 gold bars.