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Level 1
Your objective is whatever you want it to be. My objective is to stay at the top of the game, collect boosters and gold and not to spend any money at all on the game. So far, mission accomplished.
However, it is a game, so the objective for the game creators is to make money!
Currently, candy crush has 5 level objectives including order, jelly, ingredient, rainbow rapids and mixed; depending on the number of levels. complete the task with a limited amount of moves
Order levels: you have to collect a specific number of candies, special candies, special candy combinations and blockers
Jelly levels: you have to clear all jellies on the board
Ingredient levels: you have to bring the amount of dragons to a delivery point (known as drop zones, shown by the down arrow)
Rainbow rapid levels: you have to lead the rainbow rapids from the rainbow cannons to the mold
mixed levels: you have to complete 2 or 3 different level types