Rachel needs a wedding planner book

_Elsa_

Rachel’s head is spinning. Maybe she needs to get a wedding planner book to keep things organized. She opens her phone and clicks on the Amazon app. Then she types in wedding planning books.

“There are so many to choose from,” Rachel thinks to herself.  

Rachel checks out the first two books.

 The rating reviews on the first book has a 4.6 with 4040 purchases. The second book has a rating of 4.5 with 676 purchases. She opens up both to compare them. The first book explains what to expect inside. 

 • Detailed timelines and worksheets for scheduling and budgeting 

 • Planning and money-saving tips on everything from the dress to the music to the reception decor  

 • 8 tabbed dividers packed with visual inspiration, including more than 100 color photos of centerpieces, table settings, favors, and more 

 • A perforated color swatch page for mixing and matching your own wedding palette 

 • Extensive information on choosing your vendors, including checklists of key questions to ask 

 • Ideas for the twenty-first-century bride, including how to use online tools and mobile for maximum convenience

 • Pockets for collecting inspiring tearsheets, important contracts, and business cards 

 • Removable stickers on the front, spine, and back so you can make the binder your own 

The second book doesn’t offer this information. Price-wise the first is much more but since it’s giving her an idea of what to find inside she decides to order the first. She clicks on ‘Place your order’ and she’s done until the book arrives. 

The End! For now………………

Let’s start at the beginning – Rachel says YES!